The beverage packaging industry is undergoing a transformative shift, and one of the most exciting innovations is the emergence of self-chilling and self-heating containers. These advanced packaging solutions aim to enhance convenience, reduce reliance on external cooling or heating sources, and offer a new level of portability and sustainability for consumers. How Self-Chilling Containers Work …
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The Psychology Behind Packaging: Unwrapping Consumer Behavior Packaging isn’t just about protecting products; it’s a critical touchpoint in the consumer experience, wielding psychological power through color, shape, material, and even sound. Let’s delve into how these elements shape consumer behavior, perception, and ultimately, sales. The Color of Desire Color Psychology: Colors aren’t just visually appealing; …
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In today’s fast-paced retail environment, businesses are constantly seeking ways to optimize operations, enhance the shopping experience, and drive brand visibility. Retail Ready Packaging (RRP) has emerged as a game-changer, revolutionizing the way products are displayed, accessed, and purchased in stores. What is Retail Ready Packaging? Retail Ready Packaging refers to packaging designed to simplify …
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If you’re in retail, you know your store layout plays a big role in how well your products sell. A well-thought-out planogram—how you arrange products on your shelves—can make shopping easier for customers and boost your sales. But how do you make your planogram work harder for you? Here’s a simple guide to optimizing your …
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Choosing to purchase packaging materials from U.S.-based suppliers over overseas options offers distinct advantages in terms of cost, reliability, and flexibility. Below are the key factors that demonstrate why sourcing locally is the smarter choice: Reduced Shipping Costs Shipping packaging materials internationally can significantly increase expenses due to ocean freight, customs fees, and last-mile delivery …
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Let’s talk about how packaging trends are evolving! The industry is constantly shifting, driven by what consumers want, and new technologies. Comparing what was big in 2024 to what’s coming in 2025 gives us a glimpse into where things are headed. So, let’s dive into the big changes and ongoing themes in materials, design, sustainability, …
All printing processes—whether flexographic, rotogravure, digital, or offset—have certain parameters that have a huge impact on the success of the finished package. When designing a package for the flexographic printing process—which is one way that Fortis Solutions Group prints packaging—there are some key points to keep in mind. 1. What are the materials that will …
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I bet you thought it was! How many times have you looked at some piece of plastic and not known whether you can recycle it or not? If it has a code like the one above then it’s recyclable – right? Is the cap supposed to be thrown away? What about a blister pack, that …
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If you are in the market for packaging for a new product, you might think that finding a designer and designing the package is the obvious first step. And while it is, it is also very important that you ensure that the designer you select is well versed in designing packaging AND understands the related …
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A label is a label is a label. Unfortunately, not. Every application requires a set ofquestions to be answered to determine the best label for your product. When specifying a label, it’s best to start with “what do I want the label to do?” forexample: I want it to be automatically applied to a plastic …
